{"id":11664,"date":"2022-01-27T18:21:45","date_gmt":"2022-01-27T21:21:45","guid":{"rendered":"https:\/\/balconistasa.com\/?p=11664"},"modified":"2022-01-27T18:21:47","modified_gmt":"2022-01-27T21:21:47","slug":"saiba-o-que-as-mulheres-costumam-valorizar-ao-comprar-um-carro","status":"publish","type":"post","link":"https:\/\/balconistasa.com\/?p=11664","title":{"rendered":"Saiba o que as mulheres costumam valorizar ao comprar um carro"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Versatilidade, seguran\u00e7a e conforto s\u00e3o pontos cruciais para as motoristas na hora de escolher seu ve\u00edculo.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sabemos que mulheres e homens possuem um sem n\u00famero de diferen\u00e7as entre si. Mas como elas se manifestam na hora de escolher um carro?&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Embora longe da forma ideal, a mulher brasileira tem, aos poucos, ocupado importantes espa\u00e7os na sociedade, inclusive ampliando sua participa\u00e7\u00e3o no tr\u00e2nsito. Assim, quanto maior o n\u00famero de mulheres motorizadas, maior a procura por carros que atendam \u00e0s suas expectativas.\u00a0<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"144\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2021\/10\/BSA_BANNER_SKF-10956709.jpg\" alt=\"\" class=\"wp-image-11247\"\/><\/figure><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Mapeamento da&nbsp;<a href=\"https:\/\/www.abramet.com.br\/noticias\/com-carros-ou-motos-aumenta-o-numero-de-habilitacao-de-mulheres-no-brasil\/\">Associa\u00e7\u00e3o Brasileira de Medicina de Tr\u00e1fego (Abramet)<\/a>, com dados do&nbsp;<a href=\"https:\/\/portalservicos.denatran.serpro.gov.br\/#\/\">Departamento Nacional de Tr\u00e2nsito (Denatran)<\/a>, registrou 25,8 milh\u00f5es de motoristas mulheres at\u00e9 mar\u00e7o de 2021, o equivalente a 35% do total de Carteiras Nacionais de Habilita\u00e7\u00e3o (CNH) v\u00e1lidas no Pa\u00eds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por esse motivo, entender quais tipos de carros est\u00e3o na prefer\u00eancia das mulheres \u00e9 importante para fabricantes e lojistas. Mas \u00e9 preciso cuidado para n\u00e3o cair em clich\u00eas machistas.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Muitos costumam afirmar que, enquanto homens apreciam pot\u00eancia, elas buscam outros pormenores. A realidade, no entanto, \u00e9 mais complexa. Al\u00e9m da est\u00e9tica, as mulheres est\u00e3o priorizando seguran\u00e7a, conforto e espa\u00e7o.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Leia tamb\u00e9m:\u00a0<\/em><\/strong><a href=\"https:\/\/balconistasa.com\/2021\/08\/27\/google-das-autopecas\/\"><strong><em>O Google das Autope\u00e7as<\/em><\/strong><\/a><strong><em>.<\/em><\/strong><\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/01\/tttttBSA_OQ_NULHERES_CARRO_IMAGENS-1.jpg\" alt=\"\" class=\"wp-image-11665\"\/><\/figure><\/div>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Versatilidade, seguran\u00e7a e conforto<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">O principal caminho para as mulheres s\u00e3o carros vers\u00e1teis, que respondem \u00e0s suas necessidades. Entre elas, destacam-se o espa\u00e7o suficiente para acomodar as compras, porta-objetos, porta-malas generoso para viagens ou escapadas de fins de semana, al\u00e9m da cadeirinha para as crian\u00e7as, no caso das m\u00e3es.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As m\u00e3es, em particular, querem autom\u00f3veis que sejam seguros para os filhos. A beleza, as cores, o design e o layout interior s\u00e3o outras caracter\u00edsticas importantes colocadas na pauta pelas mulheres que gostam do volante.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Por fim, algumas ainda preferem que os ve\u00edculos reflitam a sua forte personalidade, customizando-os com diferentes cores, adesivos, al\u00e9m de mudan\u00e7as internas, como troca de bancos e\/ou pintura.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Versatilidade, seguran&ccedil;a e conforto s&atilde;o pontos cruciais para as motoristas na hora de escolher seu ve&iacute;culo. Sabemos que mulheres e homens possuem um sem n&uacute;mero de diferen&ccedil;as entre si. Mas como elas se manifestam na hora de escolher um carro?&nbsp; Embora longe da forma ideal, a mulher brasileira tem, aos poucos, ocupado importantes espa&ccedil;os na [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11666,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[],"class_list":["post-11664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Saiba o que as mulheres costumam valorizar ao comprar um carro - Balconista<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/balconistasa.com\/?p=11664\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Saiba o que as mulheres costumam valorizar ao comprar um carro - Balconista\" \/>\n<meta property=\"og:description\" content=\"Versatilidade, seguran&ccedil;a e conforto s&atilde;o pontos cruciais para as motoristas na hora de escolher seu ve&iacute;culo. Sabemos que mulheres e homens possuem um sem n&uacute;mero de diferen&ccedil;as entre si. 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