{"id":11855,"date":"2022-02-18T17:56:50","date_gmt":"2022-02-18T20:56:50","guid":{"rendered":"https:\/\/balconistasa.com\/?p=11855"},"modified":"2025-02-13T19:33:34","modified_gmt":"2025-02-13T22:33:34","slug":"5-recursos-que-as-montadoras-usam-para-baratear-carros","status":"publish","type":"post","link":"https:\/\/balconistasa.com\/?p=11855","title":{"rendered":"Veja 5 recursos que as montadoras usam para baratear carros"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong><em>O custo para produ\u00e7\u00e3o de ve\u00edculos subiu consideravelmente nos \u00faltimos anos; assim, algumas montadoras tiveram de encontrar sa\u00eddas para conter esses gastos.<\/em><\/strong><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"150\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_BANNER_CORTECO.jpg\" alt=\"\" class=\"wp-image-11862\" srcset=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_BANNER_CORTECO.jpg 800w, https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_BANNER_CORTECO-768x144.jpg 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9 fato que os pre\u00e7os dos carros n\u00e3o param de subir, mas eles poderiam ser ainda mais caros se as fabricantes n\u00e3o fizessem algumas manobras (leg\u00edtimas, que fique claro) para conter a escalada.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A alta no d\u00f3lar, os custos de mat\u00e9rias-primas e a <a href=\"https:\/\/balconistasa.com\/as-varias-faces-da-paralisacao-na-industria-automotiva\/\">escassez de componentes<\/a> para a montagem de autom\u00f3veis s\u00e3o alguns dos motivos para que as montadoras desistam de produzir alguns de seus ve\u00edculos populares.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Quanto mais caras s\u00e3o as pe\u00e7as, mais caro \u00e9 o pre\u00e7o final do autom\u00f3vel. Dessa forma, o conceito de \u201ccarro popular\u201d n\u00e3o condiz com o pre\u00e7o pelo qual ele \u00e9 colocado no mercado.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, algumas montadoras v\u00eam barateando vers\u00f5es de entrada de outras linhas, igualando os valores ao dos populares. Outras buscam diminuir os custos de montagem de maneiras diferentes. Confira 5 delas.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"pecas-importadas\"><strong>Pe\u00e7as importadas<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_IMAGEM_02_01.jpg\" alt=\"\" class=\"wp-image-11856\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Atualmente, as linhas de montagem de ve\u00edculos priorizam realizar apenas processos essenciais como fundi\u00e7\u00e3o de motores, estamparia e soldagem da lataria, de modo que as autope\u00e7as menores passam a ser importadas. Essa terceiriza\u00e7\u00e3o \u00e9 chamada de \u201csisteminha\u201d.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Entre os itens importados, os pain\u00e9is s\u00e3o uns dos mais comuns; dificilmente as montadoras brasileiras ir\u00e3o fabric\u00e1-los por aqui. Assim, eles j\u00e1 chegam ao pa\u00eds prontos para serem instalados, assim como os bancos, rodas, vidros, entre outros.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As fabricantes optam por essa pr\u00e1tica pelo fato de economizar em subsetores, espa\u00e7os e m\u00e1quinas para montagem, ocupando-se apenas da finaliza\u00e7\u00e3o do autom\u00f3vel em si.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, muitas destas f\u00e1bricas produzem os mesmos componentes para mais de uma montadora.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"reducao-de-pequenos-detalhes\"><strong>Redu\u00e7\u00e3o de pequenos detalhes<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_IMAGEM_02_02.jpg\" alt=\"A retirada de um parafuso de cada roda \u00e9 um recurso para baratear carros.\" class=\"wp-image-11857\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">O que seriam \u201cpequenos detalhes\u201d? Bem, imagine os parafusos das rodas do carro (s\u00e3o 4 para cada). Se a montadora utilizar apenas 3, ela faz uma economia em pequena escala, o que, com o tempo, reduz os gastos em um n\u00edvel consider\u00e1vel. Isso tamb\u00e9m ocorre com outros componentes de m\u00ednimo porte.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"producao-conjunta-de-motores\"><strong>Produ\u00e7\u00e3o conjunta de motores<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_IMAGEM_02_03.jpg\" alt=\"Alguns dos recursos para baratear carros passam por pr\u00e1ticas envolvendo os motores.\" class=\"wp-image-11858\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Algumas montadoras se juntam para colaborar na fabrica\u00e7\u00e3o de motores; assim, cada uma arca com metade dos gastos, reduzindo o custo total para ambas. Essa \u00e9 uma pr\u00e1tica comum dentro dos conglomerados automotivos.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Um exemplo desses conglomerados \u00e9 a <a href=\"https:\/\/media.gm.com\/brasil\">General Motors (GM)<\/a>, que congrega grandes marcas como Chevrolet, Cadillac, Pontiac e GMC. Assim, apenas um motor \u00e9 suficiente para as quatro empresas. O mesmo motor tamb\u00e9m serve a diferentes modelos de uma mesma marca. Um sedan, por exemplo, pode dividir o motor turbo com um SUV.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Al\u00e9m disso, montadoras de grupos diferentes tamb\u00e9m fazem acordos entre si e colaboram para desenvolver motores id\u00eanticos para diferentes propostas de carros.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"fabricantes-asiaticas\"><strong>Fabricantes asi\u00e1ticas<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_IMAGEM_02_04.jpg\" alt=\"\" class=\"wp-image-11859\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com o avan\u00e7o das exig\u00eancias e restri\u00e7\u00f5es por parte da Europa, o custo para manter f\u00e1bricas locais e internacionais foi ficando mais caro a cada ano. Diante disso, as montadoras brasileiras preferem encerrar suas atividades nacionais e montar seus ve\u00edculos na \u00c1sia.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Honda, por exemplo, deu fim \u00e0 produ\u00e7\u00e3o do Civic, passando somente a import\u00e1-lo.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"plataformas-compartilhadas\"><strong>Plataformas compartilhadas<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2022\/02\/BSA_IMAGEM_02_05.jpg\" alt=\"Plataformas compartilhadas s\u00e3o um dos exemplos de recursos para baratear carros\" class=\"wp-image-11860\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ter uma plataforma para cada carro demanda investimentos separados e de alta complexidade. Dessa forma, a exemplo dos motores compartilhados citados anteriormente, a produ\u00e7\u00e3o de diferentes ve\u00edculos com estruturas comuns entre si implica em redu\u00e7\u00e3o de custo.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Em resumo, soma-se uma pequena economia aqui, outra acol\u00e1, e no final a diferen\u00e7a pode ser maior do que se esperava.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>O custo para produ&ccedil;&atilde;o de ve&iacute;culos subiu consideravelmente nos &uacute;ltimos anos; assim, algumas montadoras tiveram de encontrar sa&iacute;das para conter esses gastos. &Eacute; fato que os pre&ccedil;os dos carros n&atilde;o param de subir, mas eles poderiam ser ainda mais caros se as fabricantes n&atilde;o fizessem algumas manobras (leg&iacute;timas, que fique claro) para conter a escalada. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":11861,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[51],"tags":[1257,1255,1256,1258],"class_list":["post-11855","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-negocios","tag-custo-dos-veiculos","tag-fabricacao-de-veiculos","tag-montadoras-de-veiculos","tag-preco-de-carros"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Veja 5 recursos que as montadoras usam para baratear carros - Balconista<\/title>\n<meta name=\"description\" content=\"Os altos custos de produ\u00e7\u00e3o - que s\u00f3 crescem - t\u00eam feito as montadoras encontrar alguns recursos para baratear seus carros.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/balconistasa.com\/?p=11855\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Veja 5 recursos que as montadoras usam para baratear carros - 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