{"id":4093,"date":"2018-11-07T21:46:18","date_gmt":"2018-11-07T21:46:18","guid":{"rendered":"http:\/\/balconistasa.com\/?p=4093"},"modified":"2018-11-07T21:46:18","modified_gmt":"2018-11-07T21:46:18","slug":"como-vender-pelo-instagram","status":"publish","type":"post","link":"https:\/\/balconistasa.com\/?p=4093","title":{"rendered":"Como vender pelo Instagram?"},"content":{"rendered":"

N\u00e3o \u00e9 de hoje que marcas t\u00eam investido para\u00a0ganhar dinheiro com Instagram e alcan\u00e7ar potenciais compradores. Na verdade, parece que a rede social j\u00e1 percebeu isso. A fim de facilitar as abordagens comerciais, o Instagram criou uma nova ferramenta que permite vendedores oferecer informa\u00e7\u00f5es sobre seus produtos e colocar links para vend\u00ea-los nos Stories.<\/p>\n

Com a mudan\u00e7a, quando voc\u00ea estiver conferindo os Stories de uma marca ser\u00e1 poss\u00edvel clicar na imagem e ver uma tag com os detalhes do produto mostrado. Depois, ser\u00e1 poss\u00edvel acessar por ali mesmo a p\u00e1gina em que ele \u00e9 vendido. Em testes desde junho deste ano, a ferramenta chamada Instagram Shopping s\u00f3 ficou dispon\u00edvel em setembro.<\/p>\n

Como utilizar?<\/h5>\n

Primeiro voc\u00ea precisa ter uma conta de neg\u00f3cios e vender produtos f\u00edsicos de acordo com as pol\u00edticas comerciais do Instagram<\/a>. Al\u00e9m disso, voc\u00ea precisa ser administrador de alguma pagina no Facebook ou ter o perfil do Instagram associado \u00e0 uma loja ou cat\u00e1logo de produtos no Facebook. Com isso, \u00e9 s\u00f3 cadastrar os produtos que deseja divulgar.<\/p>\n

Ap\u00f3s isso, voc\u00ea ter\u00e1 o seu acesso analisado (o que normalmente leva alguns dias). Ap\u00f3s isso, caso seja aprovado, o Instagram enviar\u00e1 uma notifica\u00e7\u00e3o para voc\u00ea. Com a aprova\u00e7\u00e3o acesse Perfil > Configura\u00e7\u00f5es > Produtos > Continuar > Selecionar o cat\u00e1logo que voc\u00ea quer conectar ao seu perfil > Concluir. Pronto. Agora \u00e9 s\u00f3 come\u00e7ar a marcar os seus produtos em seus posts e stories.<\/p>\n

\"\"<\/p>\n

Feito isso, assim que os seus seguidores virem o storie ou post, ver\u00e3o tamb\u00e9m uma \u201csacola de compras\u201d ao lado, onde poder\u00e3o clicar para ter mais detalhes, informa\u00e7\u00f5es e, inclusive, j\u00e1 efetuar a compra. \u00c9 realmente uma compra com um clique.<\/p>\n

Explorar<\/h5>\n

O \u201cExplorar\u201d \u00e9 outra ferramenta recente no aplicativo. A partir dele, usu\u00e1rios podem navegar por canais tem\u00e1ticos que lhes interessem. Nesta aba, o Instagram passou a ter um canal dedicado a compras. Agora por meio dele, al\u00e9m de marcas seguidas pelo usu\u00e1rio, o algoritmo trar\u00e1 sugest\u00f5es com base nos produtos que o interesse.<\/p>\n

Segundo a plataforma, aproximadamente 90 milh\u00f5es de usu\u00e1rios clicam nas fotos para saber detalhes de produtos. E, ao todo, j\u00e1 existem 25 milh\u00f5es de empresas inscritas com perfil profissional ao redor do mundo. Com a ferramenta, a tend\u00eancia \u00e9 que esse n\u00famero s\u00f3 aumente.<\/p>\n","protected":false},"excerpt":{"rendered":"

Conhe\u00e7a a nova ferramenta que permite vender produtos pelo Stories<\/p>\n","protected":false},"author":1,"featured_media":4094,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[87],"tags":[822,758,61,823,824,78,792],"class_list":["post-4093","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-em-pauta","tag-com","tag-como","tag-dinheiro","tag-ganhar","tag-instagram","tag-vendas","tag-vender"],"yoast_head":"\nComo vender pelo Instagram? - Balconista<\/title>\n<meta name=\"description\" content=\"Com certeza voc\u00ea j\u00e1 se perguntou como ganhar dinheiro com Instagram. Eis aqui a resposta: a nova ferramenta de vendas disponibilizada pela rede. Saiba mais.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/balconistasa.com\/?p=4093\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Como vender pelo Instagram? - Balconista\" \/>\n<meta property=\"og:description\" content=\"Com certeza voc\u00ea j\u00e1 se perguntou como ganhar dinheiro com Instagram. Eis aqui a resposta: a nova ferramenta de vendas disponibilizada pela rede. Saiba mais.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/balconistasa.com\/?p=4093\" \/>\n<meta property=\"og:site_name\" content=\"Balconista\" \/>\n<meta property=\"article:published_time\" content=\"2018-11-07T21:46:18+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1139\" \/>\n\t<meta property=\"og:image:height\" content=\"584\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#\\\/schema\\\/person\\\/f93be719efd3fa9c50eeb2fc62216e7e\"},\"headline\":\"Como vender pelo Instagram?\",\"datePublished\":\"2018-11-07T21:46:18+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093\"},\"wordCount\":405,\"image\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/DESTAQUE-HOMEnov.jpg\",\"keywords\":[\"com\",\"como\",\"dinheiro\",\"ganhar\",\"Instagram\",\"vendas\",\"vender\"],\"articleSection\":[\"Em pauta\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093\",\"url\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093\",\"name\":\"Como vender pelo Instagram? - Balconista\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/DESTAQUE-HOMEnov.jpg\",\"datePublished\":\"2018-11-07T21:46:18+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#\\\/schema\\\/person\\\/f93be719efd3fa9c50eeb2fc62216e7e\"},\"description\":\"Com certeza voc\u00ea j\u00e1 se perguntou como ganhar dinheiro com Instagram. Eis aqui a resposta: a nova ferramenta de vendas disponibilizada pela rede. Saiba mais.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/balconistasa.com\\\/?p=4093\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#primaryimage\",\"url\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/DESTAQUE-HOMEnov.jpg\",\"contentUrl\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2018\\\/11\\\/DESTAQUE-HOMEnov.jpg\",\"width\":1139,\"height\":584,\"caption\":\"pessoa usando instagram para ganhar dinheiro\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=4093#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/balconistasa.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Como vender pelo Instagram?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#website\",\"url\":\"https:\\\/\\\/balconistasa.com\\\/\",\"name\":\"Balconista\",\"description\":\"SA\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/balconistasa.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#\\\/schema\\\/person\\\/f93be719efd3fa9c50eeb2fc62216e7e\",\"name\":\"Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g\",\"caption\":\"Admin\"},\"sameAs\":[\"https:\\\/\\\/balconistasa.com\"],\"url\":\"https:\\\/\\\/balconistasa.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Como vender pelo Instagram? - Balconista","description":"Com certeza voc\u00ea j\u00e1 se perguntou como ganhar dinheiro com Instagram. Eis aqui a resposta: a nova ferramenta de vendas disponibilizada pela rede. Saiba mais.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/balconistasa.com\/?p=4093","og_locale":"pt_BR","og_type":"article","og_title":"Como vender pelo Instagram? - Balconista","og_description":"Com certeza voc\u00ea j\u00e1 se perguntou como ganhar dinheiro com Instagram. Eis aqui a resposta: a nova ferramenta de vendas disponibilizada pela rede. Saiba mais.","og_url":"https:\/\/balconistasa.com\/?p=4093","og_site_name":"Balconista","article_published_time":"2018-11-07T21:46:18+00:00","og_image":[{"width":1139,"height":584,"url":"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg","type":"image\/jpeg"}],"author":"Admin","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Admin","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/balconistasa.com\/?p=4093#article","isPartOf":{"@id":"https:\/\/balconistasa.com\/?p=4093"},"author":{"name":"Admin","@id":"https:\/\/balconistasa.com\/#\/schema\/person\/f93be719efd3fa9c50eeb2fc62216e7e"},"headline":"Como vender pelo Instagram?","datePublished":"2018-11-07T21:46:18+00:00","mainEntityOfPage":{"@id":"https:\/\/balconistasa.com\/?p=4093"},"wordCount":405,"image":{"@id":"https:\/\/balconistasa.com\/?p=4093#primaryimage"},"thumbnailUrl":"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg","keywords":["com","como","dinheiro","ganhar","Instagram","vendas","vender"],"articleSection":["Em pauta"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/balconistasa.com\/?p=4093","url":"https:\/\/balconistasa.com\/?p=4093","name":"Como vender pelo Instagram? - Balconista","isPartOf":{"@id":"https:\/\/balconistasa.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/balconistasa.com\/?p=4093#primaryimage"},"image":{"@id":"https:\/\/balconistasa.com\/?p=4093#primaryimage"},"thumbnailUrl":"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg","datePublished":"2018-11-07T21:46:18+00:00","author":{"@id":"https:\/\/balconistasa.com\/#\/schema\/person\/f93be719efd3fa9c50eeb2fc62216e7e"},"description":"Com certeza voc\u00ea j\u00e1 se perguntou como ganhar dinheiro com Instagram. Eis aqui a resposta: a nova ferramenta de vendas disponibilizada pela rede. Saiba mais.","breadcrumb":{"@id":"https:\/\/balconistasa.com\/?p=4093#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/balconistasa.com\/?p=4093"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/balconistasa.com\/?p=4093#primaryimage","url":"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg","contentUrl":"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg","width":1139,"height":584,"caption":"pessoa usando instagram para ganhar dinheiro"},{"@type":"BreadcrumbList","@id":"https:\/\/balconistasa.com\/?p=4093#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/balconistasa.com\/"},{"@type":"ListItem","position":2,"name":"Como vender pelo Instagram?"}]},{"@type":"WebSite","@id":"https:\/\/balconistasa.com\/#website","url":"https:\/\/balconistasa.com\/","name":"Balconista","description":"SA","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/balconistasa.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/balconistasa.com\/#\/schema\/person\/f93be719efd3fa9c50eeb2fc62216e7e","name":"Admin","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g","caption":"Admin"},"sameAs":["https:\/\/balconistasa.com"],"url":"https:\/\/balconistasa.com\/?author=1"}]}},"jetpack_featured_media_url":"https:\/\/balconistasa.com\/wp-content\/uploads\/2018\/11\/DESTAQUE-HOMEnov.jpg","_links":{"self":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/posts\/4093","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4093"}],"version-history":[{"count":0,"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/posts\/4093\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/media\/4094"}],"wp:attachment":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4093"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4093"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4093"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}