{"id":678,"date":"2015-12-08T20:26:20","date_gmt":"2015-12-08T20:26:20","guid":{"rendered":"http:\/\/balconistasa.com\/?p=678"},"modified":"2015-12-08T20:26:20","modified_gmt":"2015-12-08T20:26:20","slug":"o-saber-da-oficina","status":"publish","type":"post","link":"https:\/\/balconistasa.com\/?p=678","title":{"rendered":"O saber da oficina"},"content":{"rendered":"

\u201cSomos uma cadeia cheia de elos, e um dos principais \u00e9 o balconista. Ele \u00e9 um ponto-chave, nosso contato com o cliente e com o mec\u00e2nico\u201d. \u00c9 assim que Alfredo Bastos, diretor de marketing da MTE-THOMPSON, define um dos profissionais que mais fazem parte de um projeto ambicioso da empresa: a Oficina do Saber<\/a>. O principal objetivo da iniciativa \u00e9, segundo ele, levar ao balconista informa\u00e7\u00f5es que possam fazer com que ele atinja muitos est\u00e1gios do conhecimento e se sinta encorajado para ir al\u00e9m, tanto nas vendas quanto em sua carreira.<\/p>\n

O engenheiro, que est\u00e1 h\u00e1 30 anos no ramo de autope\u00e7as, contou que a Oficina conseguiu, em dois anos, ter mais de 6 mil alunos em seus cursos online e quase 1 milh\u00e3o de visualiza\u00e7\u00f5es do YouTube. Tanto no site quanto no canal de v\u00eddeos, \u00e9 poss\u00edvel encontrar informa\u00e7\u00f5es espec\u00edficas sobre pe\u00e7as, direito preventivo, t\u00e9cnicas de vendas e at\u00e9 estrat\u00e9gias de exibi\u00e7\u00e3o de produtos na vitrine. Toda essa tem\u00e1tica \u00e9 transmitida, principalmente, por meio dos v\u00eddeos semanais da plataforma de ensino a dist\u00e2ncia.<\/p>\n

\"Captura<\/a><\/p>\n

 <\/p>\n

Nessa plataforma de e-learning, o balconista encontra cursos de Como funciona, Como instalar, Dicas, Palestras, Administra\u00e7\u00e3o, Direito Preventivo e, claro, Vendas. Cada curso \u00e9 separado em m\u00f3dulos, que t\u00eam alguns volumes com diversas aulas em variados formatos de m\u00eddia. Ao finalAo final s\u00e3o realizadas algumas provas e pronto. Certificado em m\u00e3os, gratuitamente.<\/p>\n

Bastos acredita que o balconista \u00e9 muito mais que o cara que entrega o produto e, por isso, todo o conhecimento adquirido na Oficina pode ajudar muito na rotina da profiss\u00e3o. E como n\u00e3o podia deixar de ser, a tecnologia \u00e9 grande aliada do projeto. N\u00e3o s\u00f3 as aulas e v\u00eddeos podem ser assistidos online, como a MTE oferece um grupo no WhatsApp (11.95559-7775), com mais de 400 participantes, e um Skype (mte.thompson), para tirar d\u00favidas e discutir temas do setor. Como destacou o engenheiro: \u201cHoje, a quantidade de informa\u00e7\u00f5es \u00e9 muito grande hoje, mas \u00e9 preciso se aprofundar para tirar o melhor disso, e um bom jeito \u00e9 por meio dessas plataformas\u201d.<\/p>\n

Ficou com vontade de fazer parte da Oficina do Saber? Confira o passo-a-passo que preparamos para que voc\u00ea tenha acesso a todo o conte\u00fado e aprenda tudo sobre pe\u00e7as:<\/p>\n

    \n
  1. Acesse o site da Oficina do Saber<\/a>.<\/li>\n
  2. Clique na caixa \u201ccomece agora\u201d e voc\u00ea vai ser redirecionado para a p\u00e1gina do curso<\/li>\n
  3. Clique na caixa \u201cregistre-se\u201d<\/li>\n
  4. Preencha seus dados para se cadastrar<\/li>\n
  5. Clique em cursos e escolha por qual come\u00e7ar<\/li>\n
  6. Dentro do curso escolhido voc\u00ea vai encontrar a sequ\u00eancia de aulas. Basta clicar, fazer a aula e pressionar o bot\u00e3o de \u201caula completa\u201d<\/li>\n
  7. Assista todos os v\u00eddeos, acompanhe o cronograma, fa\u00e7a as provas e aguarde o seu certificado. Bons estudos!<\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"

    Projeto da MTE-Thomson oferece curso online gratuito para balconistas<\/p>\n","protected":false},"author":1,"featured_media":679,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[55],"tags":[52],"class_list":["post-678","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-papo-de-balcao","tag-papo-de-balcao"],"yoast_head":"\nO saber da oficina - Balconista<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/balconistasa.com\/?p=678\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"O saber da oficina - Balconista\" \/>\n<meta property=\"og:description\" content=\"Projeto da MTE-Thomson oferece curso online gratuito para balconistas\" \/>\n<meta property=\"og:url\" content=\"https:\/\/balconistasa.com\/?p=678\" \/>\n<meta property=\"og:site_name\" content=\"Balconista\" \/>\n<meta property=\"article:published_time\" content=\"2015-12-08T20:26:20+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png\" \/>\n\t<meta property=\"og:image:width\" content=\"900\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678\"},\"author\":{\"name\":\"Admin\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#\\\/schema\\\/person\\\/f93be719efd3fa9c50eeb2fc62216e7e\"},\"headline\":\"O saber da oficina\",\"datePublished\":\"2015-12-08T20:26:20+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678\"},\"wordCount\":476,\"image\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/oficina_blog.png\",\"keywords\":[\"papo de balc\u00e3o\"],\"articleSection\":[\"Papo de Balc\u00e3o\"],\"inLanguage\":\"pt-BR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678\",\"url\":\"https:\\\/\\\/balconistasa.com\\\/?p=678\",\"name\":\"O saber da oficina - Balconista\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/oficina_blog.png\",\"datePublished\":\"2015-12-08T20:26:20+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#\\\/schema\\\/person\\\/f93be719efd3fa9c50eeb2fc62216e7e\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/balconistasa.com\\\/?p=678\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#primaryimage\",\"url\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/oficina_blog.png\",\"contentUrl\":\"https:\\\/\\\/balconistasa.com\\\/wp-content\\\/uploads\\\/2015\\\/12\\\/oficina_blog.png\",\"width\":900,\"height\":900},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/?p=678#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\\\/\\\/balconistasa.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"O saber da oficina\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#website\",\"url\":\"https:\\\/\\\/balconistasa.com\\\/\",\"name\":\"Balconista\",\"description\":\"SA\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/balconistasa.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/balconistasa.com\\\/#\\\/schema\\\/person\\\/f93be719efd3fa9c50eeb2fc62216e7e\",\"name\":\"Admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g\",\"caption\":\"Admin\"},\"sameAs\":[\"https:\\\/\\\/balconistasa.com\"],\"url\":\"https:\\\/\\\/balconistasa.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"O saber da oficina - Balconista","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/balconistasa.com\/?p=678","og_locale":"pt_BR","og_type":"article","og_title":"O saber da oficina - Balconista","og_description":"Projeto da MTE-Thomson oferece curso online gratuito para balconistas","og_url":"https:\/\/balconistasa.com\/?p=678","og_site_name":"Balconista","article_published_time":"2015-12-08T20:26:20+00:00","og_image":[{"width":900,"height":900,"url":"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png","type":"image\/png"}],"author":"Admin","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Admin","Est. tempo de leitura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/balconistasa.com\/?p=678#article","isPartOf":{"@id":"https:\/\/balconistasa.com\/?p=678"},"author":{"name":"Admin","@id":"https:\/\/balconistasa.com\/#\/schema\/person\/f93be719efd3fa9c50eeb2fc62216e7e"},"headline":"O saber da oficina","datePublished":"2015-12-08T20:26:20+00:00","mainEntityOfPage":{"@id":"https:\/\/balconistasa.com\/?p=678"},"wordCount":476,"image":{"@id":"https:\/\/balconistasa.com\/?p=678#primaryimage"},"thumbnailUrl":"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png","keywords":["papo de balc\u00e3o"],"articleSection":["Papo de Balc\u00e3o"],"inLanguage":"pt-BR"},{"@type":"WebPage","@id":"https:\/\/balconistasa.com\/?p=678","url":"https:\/\/balconistasa.com\/?p=678","name":"O saber da oficina - Balconista","isPartOf":{"@id":"https:\/\/balconistasa.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/balconistasa.com\/?p=678#primaryimage"},"image":{"@id":"https:\/\/balconistasa.com\/?p=678#primaryimage"},"thumbnailUrl":"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png","datePublished":"2015-12-08T20:26:20+00:00","author":{"@id":"https:\/\/balconistasa.com\/#\/schema\/person\/f93be719efd3fa9c50eeb2fc62216e7e"},"breadcrumb":{"@id":"https:\/\/balconistasa.com\/?p=678#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/balconistasa.com\/?p=678"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/balconistasa.com\/?p=678#primaryimage","url":"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png","contentUrl":"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png","width":900,"height":900},{"@type":"BreadcrumbList","@id":"https:\/\/balconistasa.com\/?p=678#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/balconistasa.com\/"},{"@type":"ListItem","position":2,"name":"O saber da oficina"}]},{"@type":"WebSite","@id":"https:\/\/balconistasa.com\/#website","url":"https:\/\/balconistasa.com\/","name":"Balconista","description":"SA","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/balconistasa.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Person","@id":"https:\/\/balconistasa.com\/#\/schema\/person\/f93be719efd3fa9c50eeb2fc62216e7e","name":"Admin","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/secure.gravatar.com\/avatar\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/02f20a197da94bfc36d6f6bbf36cdb558a6889147631217c0e55661d94f5feb1?s=96&d=mm&r=g","caption":"Admin"},"sameAs":["https:\/\/balconistasa.com"],"url":"https:\/\/balconistasa.com\/?author=1"}]}},"jetpack_featured_media_url":"https:\/\/balconistasa.com\/wp-content\/uploads\/2015\/12\/oficina_blog.png","_links":{"self":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/posts\/678","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=678"}],"version-history":[{"count":0,"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/posts\/678\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=\/wp\/v2\/media\/679"}],"wp:attachment":[{"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=678"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=678"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/balconistasa.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=678"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}